Greeting to my fellow bloggers , newbie bloggers, and to my valuable readers here to gain tactics about Google Penguin Update. Have you lost your blog on search engine? I knew it! And i know who did this to your blog. Yeah! Yeah! He too took my blog from search engine. They are Penguins - Google Penguin Updates has been launched within the impact of Panda Updates. An another Nuclear Missile by Google.So the Google Penguin update hit us Two Weeks ago on April 24th, 2012 and you are one of the many impacted by it – what can you do to recover?
Recover Your Blog After The Impact Of Google Penguin Update
Okay, Lets wipe our tears and take steps to recover our blog back to Google search engine. Its only a few steps to recover all that we have lost, All we need to do is keep our blog not to violate Google’s existing quality guidelines.
Google’s Matt Cutts said the Google penguin update “will decrease rankings for sites that we believe are violating Google’s existing quality guidelines. Avoiding keyword stuffing has long been one of these guidelines. The guideline says, “Don’t load pages with irrelevant keywords.”
Say \”No\” To BlackHat SEO Link Building Techniques
If any unrelated links on the content or context on the main page which affects readers, Penguin will penalize your blog for sure. Google penguin Updates never allows any site which practiced Black Hat SEO Link Building Technique. And Its mostly targeting Webspam, Over Optimization and High Quality Empty Content Pages. When Building links, check your Business person links using Google PageRank, MozRank of the site and its better to monitor the quality of the incoming link.
Out Bound Links – OBL
Do not use much out bound links on same content, Avoid too many out bound links to keep your blog safe from Penguin\’s
Proper Density Of Keywords Should Be Around 0.30% t0 2.00%
If you are writing High Quality Rich SEO Post, Concentrate on Keyword Density to not end up screwing your blog.
The Keyword Density of the post should to around 0.10% to 2% for Rich SEO content Post.
Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of search engine optimization keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase. Source: wikipedia
Avoid Keyword Stuffing/Cloaking/Spamming
“Keyword stuffing” refers to the practice of loading a webpage with keywords in an attempt to manipulate a site’s ranking in Google’s search results. Filling pages with keywords results in a negative user experience, and can harm your site’s ranking. Focus on creating useful, information-rich content that uses keywords appropriately and in context.
To fix this problem, review your site for misused keywords. Typically, these will be lists or paragraphs of keywords, often randomly repeated. Check carefully, because keywords can often be in the form of hidden text, or they can be hidden in title tags or alt attributes.
Don’t use cloaking
Cloaking means the practice of showing different content or URLs to users & search engines. For example, Presenting a page of HTML text to search engines, while presenting a page of images or Flash to users.
Cloaking is “definitely high risk,” Cutts says in the video
Penguin algorithm has wiped out sites engaging in webspam and black hat SEO tactics. In other words, Google has targeted any site that is violating its quality guidelines.
Avoid hidden text or hidden links
Hidden links are those links which are unreadable to Humans(readers) but are intended to be crawled by Google bots. Some people make links on their website Hidden by using the same text color and background color or using the link on a hyphen in a paragraph. These practices are deceptive and Google will remove your website from their index.
You Should Avoid Following Practices:
- Using white text on a white background.
- Hiding text behind an image.
- Using CSS to hide text and links.
- Setting the font size on your pages to 0.
Do Not Attempt To Send An Automated Queries To Google
We should not send any type of automated Queries to Google without Google authorization. But some says we should not send any automated queries to any search engine. In that case, Its better to avoid sending queries to any search engine for our blog sake.
Avoid creating multiple pages, domains, or sub domains with duplicate content
Examples of Duplicate content could include:
Discussion forums that can generate both regular & stripped-down pages targeted at mobile devices
Store items shown or linked via multiple distinct URLs
Printer-only versions of web pages.
If your site contains multiple pages with almost identical content, then you can use a technique called “Canonicalization” to indicate your preferred URL to Google.
You can use “301 redirects’ and Webmaster Tools to handle identical content. Or just try to minimize similar content
Where search engines see duplicate content
- Product descriptions from manufacturers, publishers, and producers reproduced by a number of different distributors in large ecommerce sites
- Alternative print pages
- Pages that reproduce syndicated RSS feeds through a server side script
- Canonicalization issues, where a search engine may see the same page as different pages with different URLs
- Pages that serve session IDs to search engines, so that they try to crawl and index the same page under different URLs
- Pages that share too many common elements, or where those are very similar from one page to another, including title, meta descriptions, headings, navigation, and text that is shared globally.
- Copyright infringement
- Use of the same or very similar pages on different subdomains or different country top level domains (TLDs)
Avoid Pages with Suspicious Behavior
Do not create Any sort of suspicious page or an added script which harms search engine or visitors. Google hates to harm readers.
Don’t Be Part Of Any Affiliate SPAM
Do not engage your site in any affiliate SPAM like Exchanging Traffic, Spamming, and more.
Don’t use Doorway Pages
Doorway pages are those web pages that are created for spamming the index of a search engine by including results for particular keywords with the purpose of sending visitors to a different page. They are also known as bridge pages, jump Pages, entry pages, portal pages, and gateway pages. These pages are created with the intent of sending traffic to affiliate pages.
Avoid these practices of manipulating search engines and deceiving users to avoid any kind of ban from Google
Use Affiliate Marketing but only if you provide unique and relevant content
Do not attempt to improve your page’s ranking & attract visitors by creating pages with many words but little or no authentic content and linking all those pages to affiliate marketing programs.